At Hollywaad we believe that advertising should adapt to the media channel it is operating on. It began with print, then radio broadcasting, then TV with a Top Down strategy. More recently the Internet and the rise of Social Media, advertising had to reinvent itself. For the first time the audience can interact with a simple like, comment or share on a given content. We see every Social Media account as a channel, it has its own audience, content, personality. Our goal is to leverage the untapped power of all those Social Media accounts by making people post brand content from brands they like with their friends and get rewarded if successful. We create a unique bond by rewarding those people with goods or services from brands they love, they become Brand’s Ambassadors.
We truly stand for giving everybody a chance to succeed. Its about organically empowering the consumer.
Word-of-Mouth is the essence of advertising, let’s get all rewarded, we deserve it!